Last Updated: March 25, 2024
The digital world has experienced exponential growth, and with this, the need for automation has become increasingly evident. Especially for Instagram customers and online businesses, automation can be a valuable tool to drive growth and efficiency, since your growth is directly proportional to how productive you can be with the same time available. Thus, one of the most popular and reliable automation tools to grow your online business is Manychat. I started using it in recent months and at the moment it is an indispensable tool in the growth of my online authority.
Este artigo aprofundará nas características detalhadas desta ferramenta e como ela pode ajudar a expandir o teu negócio online.
What is Manychat?
Manychat is a marketing automation platform that allows you to create bots for text messages, Facebook Messenger and Instagram. These bots can help automate marketing, sales and support tasks, thus saving your time and improving the efficiency of your business.
Pros and Cons of Manychat
Like any other tool or software, Manychat has its advantages and disadvantages.
Pros
- Comes with several features that support live chat activities and the creation of engaging bots
- Supports chatbots for various channels, from Facebook Messenger, Instagram to Email and SMS
- Available A/B split test
- Reports bot performance, such as the number of messages sent, open rates, click-through rates and daily, weekly and monthly conversions
- User-friendly interface
- Seamless integration with Facebook Messenger
- Easy installation process
Cons
- The Construction Flow is not perfectly built and optimized for users
- The responsiveness of the chatbot created is not highly recommended due to bugs and latency
- Analytical tools are not powerful enough to give a deep understanding of chatbot-related business issues
- It can be really expensive when you have a large audience
- Poor technical support service
Manychat Features
Manychat offers a variety of features that benefit content creators and online business owners.
User-friendly interface
The Manychat user interface is designed to facilitate the execution of any action on the screen, since each option has a corresponding content that is displayed on the right side. Other clickable buttons are positioned in prominent locations for more comfortable configuration actions.
Functional chat flow builder
Manychat offers two types of interfaces: The Basic Builder and the Flow Builder. Both allow you to easily create and edit from streams, although they have differences in basic/advanced usability.
Various growth tools
Manychat offers several basic and advanced growth tools to attract conversations with bots configured in the software and expand the business customer base. Thus, companies can improve engagement with their audience, automate interactions and provide efficient support, resulting in an increase in the effectiveness of communication strategies and sustainable business growth.
Useful integrated analytical tools
Integrated analytical tools that record conversion events and metrics, thus allowing users to track the performance of each messenger campaign.
Manychat Prices
Manychat offers two pricing plans: the Free Plan and the Pro Plan. You have access to the Free Plan that is suitable if you are just starting out. The Pro Plan, on the other hand, is more suitable for companies that need more advanced features.
Manychat Support
Manychat support is provided through an online help center, thus offering a variety of self-help resources, including user guides, frequently asked questions and tutorial videos so you have access to a wide variety of practical information.
Manychat competitors
Although Manychat is a powerful tool, there are other alternatives available on the market, such as Mobile Monkey, Chatfuel, Intercom and Drift.
Is Manychat your ideal solution?
Considering all the features and functionalities, Manychat is undoubtedly a valuable tool for chat automation, especially for Instagram customers and online business. With its ability to improve efficiency and drive growth, Manychat can be the ideal partner to help expand your online business as a content creator.
Manychat STEP BY STEP
If you want to have access to a guided step by step on how to create an account on the platform and automate your content, take a look at this full article and have access to all relevant content about Manychat.
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